Located in Savoie, La Plagne is one of the most famous family ski resorts.
The resort boasts 126 Paradiski runs and over 425 km of skiable terrain. La Plagne also boasts over 1 km of shopping arcades.
La Plagne
3 July 2023
La Plagne modernizes with dynamic communication media
RENOVATE YOUR RESORT WITH DIGITAL SIGNAGE SOFTWARE
Needs
REPLACE YOUR TRADITIONAL MEDIA WITH MORE DYNAMIC SOLUTIONS
La Plagne has decided to do away with paper signage altogether, in favor of a new, more responsive means of communication: digital signage.
The resort already had a digital signage solution with which it was not entirely satisfied, so it turned to Neoscreen. First of all, the resort wanted to renovate its shopping mall and digitize the premises to communicate more effectively with visitors.
The aim was to share practical information on stores, tourism in the region and videos of customers on the ski slopes. La Plagne also wanted to broadcast various information on outdoor screens, such as resort activities and road conditions.
Solutions provided
LED SOLUTIONS
La Plagne first chose to install several linked dynamic screens in the shopping malls, in order to broadcast videos of skiers on the slopes, as well as advertisements and content from social networks.
Several screens were installed in the resort by our integrator Vistacom Digital Media, notably to equip the shopping mall, the information points, the town hall and the tourist office, where all the dynamic screens are managed. A total of numerous Neoscreen licenses were deployed on indoor screens and outdoor LED panels.
Using Neoscreen means that customer data can be stored on an online server, enabling the software user to access the entire screen fleet remotely, from a smartphone.